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Marketing Lessons We Can Learn from Elvis

In honor of Elvis Presley’s birthday on January 8, here are some marketing lessons to take from Elvis’ song catalog and career: “That’s All Right“ The first single Elvis ever released was “That’s All Right,” a sped up, stripped down cover of a blues song. Elvis began playing the song as it’s now known while […]

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3 Lessons for Nonprofits from SXSW

To mark my third year attending the South by Southwest Interactive Conference, I thought I’d share my top three lessons for nonprofits. Your videos may never go viral but you can make them likely to go viral: Trying to create a viral sensation is like trying to catch lightening in a bottle. Instead create content […]