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Marketing Lessons We Can Learn from Elvis

In honor of Elvis Presley’s birthday on January 8, here are some marketing lessons to take from Elvis’ song catalog and career: “That’s All Right“ The first single Elvis ever released was “That’s All Right,” a sped up, stripped down cover of a blues song. Elvis began playing the song as it’s now known while […]

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[VIDEO] How To Create a Google+ Page

Now that Google+ has released brand pages, it seems a lot of organizations are looking to dive right in and create their own. The video in this post will guide you through the process of creating a brand page.

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The Basics: Part 1

In September, I will be teaching two workshops on social media for nonprofits at the Fall Leadership Conference of The Association of Junior Leagues International, Inc.  As soon as I was offered the opportunity to speak at their conference I started thinking about the many different tips and pieces of information I could provide about […]