Susan's Site
It’s a new year and I’m happy to announce that more content, as well as some changes, will be coming to this site! Get ready to enjoy new useful content about building your online tribe, using social media like a pro, and finding recommendations on tech tools you can use. The last two years have […]
Sharing progress or, better still, success can go a long way towards keeping your supporters invested in your organization and its goals. Your website or blog, email, infographics, and social media are some of the tools most commonly used to share such critical information. However, your sharing shouldn’t stop after you’ve used any of these […]
Have you ever had a colleague ask you about lackluster attendance or sales for an event you never even knew you were supposed to be promoting on social media? Have you ever been called out for not using specially-created logos or images on social media for an upcoming event or campaign? Have you ever forgotten […]
Before you make the mistake of creating a one-size-fits-all year-end giving plan, consider making a plan that acknowledges the role your super fans can play. Your super fans are the die-hard supporters who not only passionately believe in your shared cause but believe in your organization’s work in serving that cause. Their support is not […]
On November 19, I was fortunate enough to facilitate a discussion on the tools community managers use and are thankful for at the San Francisco Online Community Meetup. I count myself fortunate because I learned some new tricks for tools I now use and learned about new tools I might incorporate into my work. To […]