If you missed all the #13NTC, NTEN‘s Nonprofit Technology Conference, action in snowy Minneapolis, never fear, here are five social media tips you can use. Learn who your social media audience is to maximize your chances of getting the responses you want from them: Knowing who your audience is on social media is key to understanding how to effectively...

To mark my third year attending the South by Southwest Interactive Conference, I thought I’d share my top three lessons for nonprofits. Your videos may never go viral but you can make them likely to go viral: Trying to create a viral sensation is like trying to catch lightening in a bottle. Instead create content that matters to your audience that will achieve...

If you’re in the social benefit sector, you’ve undoubtedly heard about or watched Dan Pallotta’s recent Ted Talk. Many folks have applauded the talk, agreeing that if we want charities to be successful we have to value nonprofit work. Yet every time I check my email inbox I find another organization looking for unpaid social media work on Idealist,...